Innovation – Why?

We are living in a very fast-paced environment!  Innovation in what we do and how we do it is essential for competition, for growth, and for the community.

Technology is increasingly pressuring us to be ever mindful of what can assist our businesses without impacting our time and resources unnecessarily.

With online shopping and goods and services available from around the world it is imperative that we be more innovative in how we manufacture, market, or deliver our products and services.

The ever-present question, “Who is my target market and how do I reach them?” is more important than ever before.

This also impacts competitiveness. Doing what your competitor does means much less now.  Discerning clients and customers demand products and services that fit with their needs and wants at a price that meets their research through technology.  No longer is your competition next door!

Our social and community issues no longer respond to the ‘same old’ solutions.  Technology and the speed of change dictate new challenges that must be met with new solutions.  It’s not a case of ‘thinking out of the box’, it’s throwing away the box!

We must stretch ourselves and meet the future with new thinking, innovation, and full enthusiasm!

As always, feel free to share this post giving credit to the author

This entry was posted in Business Coaching, Business Planning, Clients, Coaching, Communication, Community Futures, Customers, Elephants, Entrepreneurs, Marketing, Sales, self-employment and tagged , , , , , , , , , , , , , , . Bookmark the permalink.

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