Business Challenges

One tends to always thinks of business challenges being associated with finances and marketing.  In reality, there are more issues that can affect a business, especially a new business.

Today, technology plays a substantial role in many businesses.  If your business is one, the quality of available internet and cellular can seriously impact your ability to network, sell, and manage your business.

We rely on websites to display who we are and what we do.  Social media allows us to spot advertise events, specials, and connect with those who may want or need out service or product.  The expectation today is for instant communication via, messenger, texting and emails.

The ordering and stock control for many businesses is kept by computer.  Sales in cash are not as common as debit and credit card purchases or even e-transfer.  These transactions rely on good connectivity to the internet.

If you are in an area where connections are suspect, you need to have a backup plan for handling the necessities of the business.  Do not be totally reliant on technology.

In 1989, there was a large earthquake in Oakland California.  Many businesses failed because computer monitors fell off the desk and smashed and there was not enough supply so the businesses could not operate.  If that earthquake happened today the challenge would be the lack of wi-fi service.

What’s your back-up plan?

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This entry was posted in Business Coaching, Business Planning, Communication, Elephant in the Room, Elephants, Marketing, Sales, Social Media and tagged , , , , , , , , , , . Bookmark the permalink.

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