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Category Archives: Marketing
Last Blog Post ……..for now
Over the past eight plus years I have written 335 blog posts, this being my 336th. It did not start easily, nor frequently, but in the last few years it has been weekly. Some came quickly, some not so quick. … Continue reading
Posted in Business Coaching, Business Planning, Career development, Career professional, Coaching, Communication, Community Futures, Elephant in the Room, Elephants, Empowering people, Entrepreneurs, Human resources, Internet, Leadership, Life coaching, Lifestyle, Listening, Managing stress, Marketing, MBTI, Myers-Briggs, Myers-Briggs Type Indicator, Relationships, Retirement, self-employment, Team development, Training, Volunteering
Tagged Assessments, Blog, Board Development, Business, Career transition, Change Management, Communication, community, Employees, Employment, Human Resources, Journey, Last Blog, Leadership, Life coach, MBTI, MBTI step II, Myers-Briggs, Myers-Briggs Type Indicator, Nanaimo, Organizational Change, Organizational development, Personality type, Preferences, Recruitment and Retention, Retirement, Soft skills, team building, Vancouver Island, Writing
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Determination Wins the Game
Not quite. Determination and a well executed game will win. I just watched the Blues win the Stanley Cup against the Bruins. Were they determined? After 52 years, you bet they were! But it wasn’t only determination that won the … Continue reading
Posted in Business Coaching, Coaching, Elephant in the Room, Elephants, Marketing, Relationships
Tagged 'Blues', 'Bruins', Assessments, Business, Business plan, Coaching, Communication, Competition, Determination, Love, relationships, Sports, Teams
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The Network
Whether you are in business, starting a business, or looking for employment, you need a network. If you are in business, you need a network that will tell you what competitors have emerged from the woodwork and what they are … Continue reading
Posted in Business Coaching, Business Planning, Career development, Chamber of Commerce, Clients, Coaching, Community Futures, Customers, Economy, Elephant in the Room, Elephants, Employees, Employment, Entrepreneurs, Life coaching, Marketing, Networking, self-employment, Service Clubs, Social Media, Volunteering
Tagged Business, Career, Chambers of Commerce, Clients, community, Community Futures, Competitors, Customers, demographics, Economy, Employer, Employment, Market Share, Network, Networking, Organizational development, self-employment, Service Clubs, Volunteering, Wage Subsidy, WorkBC Employment Centre
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Practice
I saw an acapella group the other evening called Countermeasure. Absolutely amazing what the human voice can master, sounding like a full orchestral accompaniment! What the audience saw was the result of 10 years work and constant practice. While they … Continue reading
Pursuing the Target Market
The one thing I love about new entrepreneurs is their enthusiasm. Most will overestimate their sales forecast and underestimate the difficulty in dealing in their target market. The difficulty is in knowing how to promote the product or service to … Continue reading
Posted in Advertising, Business Coaching, Business Planning, Chamber of Commerce, Clients, Coaching, Communication, Community Futures, Customers, Elephant in the Room, Elephants, Employees, Entrepreneurs, Marketing, Networking, Sales, self-employment, Social Media
Tagged Business, Business Cards, Clients, Communication, Customers, Entrepreneurs, Networking, Product, Promotions, Sales Forecast, Service, Sole Proprietor
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What Does it Take?
What does it take to attract and retain customers or clients? Attraction is perceived or real value to the person who is seeking the service or product. That varies a great deal to those who seek. It varies a great … Continue reading
Posted in Business Coaching, Business Planning, Clients, Coaching, Communication, Community Futures, Customers, Elephant in the Room, Elephants, Entrepreneurs, Marketing, Relationships, Sales, self-employment
Tagged Attraction and Retention, Business, Clients, Customer Service, Customers, Nanaimo, Product, Referrals, relationships, Sale, Service
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Dependence on Technology
As I sit here staring at a computer that cannot connect remotely with my work because of a server issue, I am reminded of our dependence on technology in business and in our everyday lives. My I-pad somewhat functions as … Continue reading
Posted in Business Coaching, Business Planning, Clients, Communication, Customers, Elephant in the Room, Elephants, Employment, Entrepreneurs, Internet, Marketing, Networking, Sales, self-employment
Tagged Business, Clients, Communication, Computers, Customers, Sales, Security Systems, Technology
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