Category Archives: Sales

The Network – Part Two

After seeing last weeks post, I know you’re wondering if this old guy has heard of Social Media?  Yes, in today’s world it is an important part of networking.  But, bar none, there is nothing that can match face-to-face, personal … Continue reading

Posted in Advertising, Business Coaching, Business Planning, Clients, Coaching, Communication, Community Futures, Customers, Diversity, Economy, Elephant in the Room, Elephants, Employees, Empowering people, FaceBook, LinkedIn, Networking, Relationships, Sales, Social Media, Team development | Tagged , , , , , , , , , , , | Leave a comment

Pursuing the Target Market

The one thing I love about new entrepreneurs is their enthusiasm.  Most will overestimate their sales forecast and underestimate the difficulty in dealing in their target market. The difficulty is in knowing how to promote the product or service to … Continue reading

Posted in Advertising, Business Coaching, Business Planning, Chamber of Commerce, Clients, Coaching, Communication, Community Futures, Customers, Elephant in the Room, Elephants, Employees, Entrepreneurs, Marketing, Networking, Sales, self-employment, Social Media | Tagged , , , , , , , , , , , | Leave a comment

Don’t be Smug!

As I look outside at the swirling snow, I am reminded that we do occasionally get the white stuff!  We westerners, especially us Islanders, take delight in poking fun of our friends and relatives in Eastern Canada.  Today looks a … Continue reading

Posted in Business Coaching, Business Planning, Clients, Community Futures, Customers, Elephant in the Room, Elephants, Entrepreneurs, Sales | Tagged , , , , , , , , , , | Leave a comment

What Does it Take?

What does it take to attract and retain customers or clients? Attraction is perceived or real value to the person who is seeking the service or product.  That varies a great deal to those who seek.  It varies a great … Continue reading

Posted in Business Coaching, Business Planning, Clients, Coaching, Communication, Community Futures, Customers, Elephant in the Room, Elephants, Entrepreneurs, Marketing, Relationships, Sales, self-employment | Tagged , , , , , , , , , , | Leave a comment

What Cash Flow?

By not doing a business plan with a well thought out cash flow projection, many otherwise good business ideas fail early in the game.  Even a simple business such as lawn mowing needs to give thought to their cash flow … Continue reading

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Dependence on Technology

As I sit here staring at a computer that cannot connect remotely with my work because of a server issue, I am reminded of our dependence on technology in business and in our everyday lives.  My I-pad somewhat functions as … Continue reading

Posted in Business Coaching, Business Planning, Clients, Communication, Customers, Elephant in the Room, Elephants, Employment, Entrepreneurs, Internet, Marketing, Networking, Sales, self-employment | Tagged , , , , , , , | Leave a comment

Have I Become the Grinch?

I am so not into Christmas this year!  I can’t seem to get excited about it.  It has lost its meaning – a time to celebrate the birth of Christ.  It is now a time to worship the coming of … Continue reading

Posted in Economy, Elephant in the Room, Elephants, Lifestyle, Marketing, Sales | Tagged , , , , , , , | Leave a comment